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Sheila Capetta

Field, Technical, and Creative Producer  Visual Storyteller

Phone +1 (860)-324-8101

Email sheila.capetta@gmail.com
Location
 New England

LinkedIn  Instagram 

about

ABOUT

Sheila Capetta is a multidisciplinary producer and technical production specialist known for delivering seamless, high-impact content across live events, commercial campaigns, and brand experiences. With over a decade of experience, she partners with agencies, brands, and creative teams to bring bold ideas to life — from concept to execution.

Sheila’s work spans Fortune 500 companies, high fashion houses, government agencies, and fast-paced e-commerce environments. Her expertise lies in overseeing complex logistics, leading cross-functional teams, and navigating technical production workflows with clarity and confidence.

With roots in commercial and fashion photography, Sheila brings a creative eye and detail-oriented approach to every project — whether producing multi-platform content, coordinating studio and field productions, or managing live and virtual events.

She’s not just a problem solver — she’s a calm, collaborative force who ensures every creative vision is delivered with precision, polish, and purpose.

resumé

SKILLS & EXPERTISE

Event & Technical Production

  • End-to-end management of live, hybrid, and virtual events

  • Technical direction for multi-location productions and corporate activations

  • Venue logistics, crew management, and equipment coordination

  • Vendor negotiation, budgeting, and onsite execution

  • Extensive experience producing events for Fortune 500 companies, government agencies, and global brands

 Project & Production Management

  • Strategic planning and execution of complex, cross-functional projects

  • Schedule creation, budget tracking, and stakeholder communication

  • Agile, deadline-driven workflows and contingency planning

  • High-level organization with a proven ability to manage multiple timelines and teams concurrently

Photography & Creative Direction

  • Experienced commercial and editorial photographer with a background in fashion, e-commerce, and lifestyle

  • Creative concept development and visual storytelling

  • Asset delivery for brands, publications, and digital campaigns

Creative Strategy & Client Services

  • Translating client goals into engaging creative experiences

  • Collaborative ideation with marketing, design, and content teams

  • Brand-aligned concepting and execution for events and campaigns

 Cross-Industry Expertise

  • Deep familiarity with the workflows of high-fashion brands, government organizations, and enterprise-level corporations

  • Confident working within diverse team structures, from fast-paced production sets to formal institutional environments

  • Trusted collaborator across creative, technical, and administrative roles

WORK EXPERIENCE

2021-Present

Senior Field Producer

Dear World

Worldwide

2019-2023

Technical Production Manager | Photographer

Straub Collaborative

Manhattan, New York

Boston, Massachusetts 

2018-2021

Photographer

Dear World

Worldwide

KEY ACHIEVEMENTS

  • Produced High-Impact Events for Global Brands

Led technical and creative production for large-scale corporate events and activations for Fortune 500 companies, delivering seamless, high-profile experiences from concept to execution.

  • Directed Cross-Functional Teams on Live & Hybrid Productions

Managed complex multi-camera live streams and hybrid events, coordinating crews, clients, and talent across time zones and platforms for flawless delivery.

  • Photographed Editorial, E-Commerce & Campaign Work

Shot and produced content for fashion and lifestyle brands—handling creative direction, casting, and post-production—contributing to strong brand visuals and high-performing campaigns.

EDUCATION

2015-2017

New England School of Photography

Certificate in Photography

Boston, MA

2012-2014

Asheville-Buncombe Technical College

Asheville, NC

contact

CONTACT

Phone +1 (860)-324-8101

Email sheila.capetta@gmail.com
Location
 New England

LinkedIn

Instagram 

© 2025 

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